Do you still have no idea why Facebook content does not receive any user attention, and why money for advertising is going to waste?

After these 8 academic hours, you will feel more confident in Facebook, learn subtleties of attractive content, and how to use the advertising budget effectively to reach your target audience. To make things clearer, we will perform practical tasks and encourage spoiled clients to hit “Like”!

Training programme:

1. The importance and possibilities of Facebook advertising;
2. Latest trends;
3. Facebook Business page settings and management;
4. Goal setting, strategy development and content planning;
5. Effective use of Story mode;
6. Content creation and visual material preparation;
7. Facebook communication analysis and effectiveness evaluation;
8. Audience development methods;
9. Facebook Pixel integration (repeated advertising);
10. Creation and management of advertising campaigns;
11. Analysis of advertising campaigns results;
12. Requirements for advertising campaigns;
13. Selection of suitable influencers.

Training is for:

• Those who are interested in Facebook possibilities and wish to communicate with the audience effectively to increase the popularity of the brand and sales.

Work equipment: bring your laptop with you.

During the training, we will suggest a list of online tools that will facilitate Facebook administration and content creation.

After the training, you will receive a summary of all training material and a certificate of participation.